Our team at VisitWausau strives to support small businesses as they are the backbone of our community and economy. Here's a list of new businesses we are saying hello to, and a list of businesses we are giving our sincerest goodbyes to as they close their doors.
Say Hello To...
328 Washington Street, Wausau, WI 54403
Whimsy and Wonder Toys focuses on creating a magical shopping experience where play, creativity, and learning come together. They aim to provide parents, grandparents, and gift-givers with unique, durable, and eco-friendly toys, games, and books that inspire wonder and curiosity.
1699 Schofield Ave Suite 303, Schofield, WI 54476
Photo Credits: Blume Haus Studio
Blume Haus studio is a photo rental studio located in a 1300 sq foot space that is multifunctional with natural light, providing photographers, videographers, social media content creators, and artists an environment for their creative pursuits. Blume Haus offers a wide range of equipment, such as fabric and paper backdrops, photography studio lighting, and decor/furniture. Blume Haus is available daily at hourly rates, half-day, or full-day rental.
210 S. 1st Ave, Wausau, WI, 54401
A mother-daughter-owned business that blends Nicaraguan and Mexican flavors into some of the BEST food in town! You can find a variety of Nicaraguan and Mexican produce at Nina's Grocery, as well as try their delicious dishes in their restaurant.
404 S 2nd Ave, Wausau, WI 54401
Photo Credits: Shelves of Aeaea
Shelves of Aeaea is a bookstore, herb shop, and movement studio. It's a sanctuary of personal transformation, learning, and healing with an integrated and personalized approach that addresses the whole person, mind, body, and spirit.
Lo Que Sea International Treats
2106 Schofield Ave, Weston, WI 54476
Photo Credit: Lo Que International Treats
Bringing new treats from around the world to Central Wisconsin!
BONUS: Buzzed Wausau has a new location! They are now located at 115 W Bridge St, Wausau, WI 54401!
Sending our dearest goodbyes to...
Nicole's Boutique
Since 1997, Nicole's has been a fashionista's dream with its chic selection of clothing and jewelry. Its building has been a staple of downtown Wausau and will be dearly missed by the community.
The Norwegian Wood
A boutique, vintage thrift, and record shop all rolled into one funky and cool space, The Norwegian Wood graced downtown Wausau in 2024 and has captured the hearts of many lovers of music and fashion, and it will be missed.
Benevolent Badger
The area's first board game cafe, Benevolent Badger, sought to be a welcoming third space where you could sip on a N/A drink, play a few rounds of board games, and hang out with your friends. It quickly became a key gathering place for book clubs, teens, knitting clubs, and community members who wanted a quiet night out slaying monsters. The community will miss the space dearly.
Northern Lights Sauna
A gorgeous wood-fired public sauna right in the heart of downtown Wausau, Northern Lights Sauna brought a unique and relaxing experience that many will miss.
