Shopping & Retail

Greater Wausau has a bounty of boutiques, specialty, and big box stores to explore. Whether you need some sporting goods for your weekend adventure or just need to grab some necessities, you’ll find it here. 

Wausau’s Downtown River District offers a blend of big-city style and small-town atmosphere. Take a leisurely stroll through downtown Wausau to experience a mix of unique specialty shops. Visit the beautiful and historic Washington Square and Third Street Lifestyle Center for a variety of options including sophisticated clothing, specialty gifts, and artwork.

Rib Mountain Drive is one of the largest retail districts in the area, offering nationally favorite brands. Home to major stores such as Wal-Mart, Best Buy, Kohl’s, Petco, Barnes & Noble Bookstore, Dick’s sporting Goods, and more. You could spend a better part of the day going from store to store and check-off most everything on your shopping list.

Rothschild, Schofield and Weston host a number of specialty shops, Target, Ace Hardware, several automotive parts stores, a golf and hockey equipment retailer, and a shop to pick up your favorite Wisconsin team’s fan gear.

The Chocolate Shop

Too much chocolate is never a bad thing in our eyes. Whether you want to eat chocolate for…

The Local

Our shops are carefully curated with you in mind and carry an array of home, apparel, gifts + more…

Janke Book Store

Established in 1874 and purchased by Carl Janke after his U.S. Army discharge from World War I in…

Visitor Guide

Looking for more information on the Wausau area? Select the items that interest you, then fill out…

Indoor Sports

Being in Central Wisconsin affords a lot of options - a centrally located ski hill, plenty of hiking…

Casinos

Central Wisconsin has a great variety of Casinos and also places offering games for the entire…

Spas

Visiting Central Wisconsin can be exhausting, after all of the fun activities you enjoy it is always…

Nightlife

From casual to the refined, the Wausau area has a great mix of night life and entertainment…